I like how you can create light and shade using just straight black lines on a white background. Using a kind of optical illusion art approach of patterns crossing patterns creates any number of new shapes and design effects.
Jonathan Howells is a senior designer and illustrator with over 20 years experience. He is the Creative Director of multi-disciplinary design office Dinnick & Howells, whose past clients include Levi Strauss, Glaxo Smith Kline and Lindt Chocolate. A self-confessed design geek, Jonathan runs a typography blog and is obsessed with endless possibilities of letterforms.