The master of light creation Olaufur Eliasson, creator of the incredible The Weather Projectï¾” in 2003 at The Tate Modern, was my direct inspiration for these cards. He creates atmospheric density using artificial fog and colored lights, which I recreated using blue gradients. Blue is a tranquil color, and is thought to be the perfect color for job interview outfits so it seems perfect for a Business Card.
About the designer
Monika Koziol was MOO's senior graphic designer. She was raised in Poland, and graduated from London's Central Saint Martin College of Art with a BA in Graphic Design. Previously a freelance designer for publishing companies and charitable organizations, Monika loves everything simple and bold, and believes the definition of good design to be both sustainable and beautiful.