I saw a beautiful old book that had a decorative frame on the cover around the author’s initials and I loved the carefully detailed feel. It was intricate and looked special. I wanted to recreate a slightly fresher frame by using influences from a more modern concept, like tattoo arrows in our Graphite ink, as a contemporary take on strong attention to detail.
About the designer
Millie Davies is MOO’s Lead Graphic Designer, and graduated in 2010 from Brighton University with First Class Honours in Graphic Design. A four month placement in New York at global design agency 2x4 helped fuel Millie’s creativity, which she’s put to work to design a variety of products from Barclays debit cards, to the guidebook and signage for the London Design Festival. Millie loves design because of its ability to help people, and make a positive difference to their lives.