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Customer Spotlight: Jessica Kay Farris Loves Gold Foil

March 2016, by moocrew | 1 Comment – latest by Lauren Mansell

Our Tailored Collection is inspiring creative minds everywhere and we love it when you share your experiences and results of using our gloss and gold foil options. Texas-based visual designer Jessica Kay Farris opted for Gold Foil when redesigning these stunning business cards. As well as taking these shots of the finished product, Jessica wrote a full review of how she found the experience.  Continue reading this article…

Get The Most From Your Next Conference

March 2016, by moocrew | 2 Comments – latest by david

Forget the excitement and glamour of Hollywood awards season — the 2016 networking season is upon us! Just like being at the Oscars, attending a conference can be a blur of uneaten meals, random meetings, and long speeches.  That is unless you’ve planned…

  Continue reading this article…

#MOOCARDS: You’ve Got the Golden (Foil) Touch

February 2016, by moocrew | 5 Comments – latest by Kate Shephard

One of our favourite things ever is seeing your #MOOcards all over the internet. To celebrate the launch of our new Tailored design templates, here’s a selection of Gold Foil cards that gave us serious goosebumps.

Continue reading this article…

Comment: Pantone Colour of the Year 2016

February 2016, by moocrew | 20 Comments – latest by Alisa Smith

Matt ‘Greybeard’ Avery is a lead designer, concepting specialist and video director at MOO. He’d never really given a lot of thought to the influence of Pantone’s Colour of the Year – until we asked him! With this year’s winner being handed jointly to Serenity and Rose Quartz (pastel blue and pastel pink to the layman) he’s had a lot to think about. In Matt’s words… Continue reading this article…

Spotlight: The Basket Room

February 2016, by moocrew | 2 Comments – latest by De Li

The Basket Room was born when two fashion graduates, with a love for sustainable fashion and travelling came together six years later after spotting a gap in the interiors market for beautifully made, handwoven baskets. Continue reading this article…

How to Tweet with a Business Card

February 2016, by moocrew | 4 Comments – latest by Renae

Here at the MOO labs we’re always looking for new ways to help you raise awareness of your business. With this in mind, we recently used our NFC-enabled Business Cards + in a brand new way. To send a tweet. This means that your cards will post a tweet automatically when they are tapped on an NFC-enabled Android or Windows device.

We were able to do this thanks to our integration with IFTTT– the following tutorial will show you how you can set this up. Continue reading this article…

How to Write a Great Brand Manifesto

February 2016, by moocrew | 1 Comment – latest by Zen

Great brands have a strong visual identity but they also have engaging personalities and opinions which they live by. These personalities and opinions often underpin their brand manifesto – a declaration of beliefs that guides everything they do.  As Sarah Grieb explains, creating emotional value is fundamental for winning over your audience. “Increasingly, consumers are interested in the values represented by their hard earned purchases”. Simon Sinek’s famous “golden circle” concept expands on this. Continue reading this article…

How To Write Copy That People Want to Read

January 2016, by moocrew | 3 Comments – latest by Mike Allen

Whether you tend to gesticulate wildly, chatter away or perhaps communicate calmly, the way you talk has the power to influence people. It’s kind of what makes you, you. So how do you find your brand’s voice and use it effectively? We asked MOO’s Head of Copy for the lowdown on how to write great copy that sounds like your brand – here it is, straight from the horse’s mouth!

Writing copy for marketing materials can send a lot of people into meltdown. Word-paralysis strikes as they grapple with self-flagellating thoughts like, “I don’t know what to say!”, ‘does that sound good?’, ‘how many times can you use the word ‘innovative’ in one sentence?”.

Sound familiar? …Continue reading this article…

Behind the Brand Refresh: 500px

January 2016, by moocrew | 7 Comments – latest by Mike Payne Jr

Whether you’re hoping to attract new customers, inject some newness into your masthead or maintain your market position, a brand refresh may be in order. This is exactly what 500px, an online community of photographers and stock photo marketplace, did last last year. Here’s the story behind their refresh. Continue reading this article…

Webcast – Are You Ready for Employee Advocacy?

January 2016, by Craig Desmarais | 1 Comment – latest by Shezad Manjee

The way you feel about where you work, has an effect on the way you talk about it too. This means that happy employees become cheerleaders and advocates for a brand, while the not-so-happy ones, well, you know the rest… Continue reading this article…

Learn What’s Next: 7 Predictions for 2016

January 2016, by moocrew | Add a comment

Next month’s Pause Fest 2016 brings together the best minds in from all over the world for a festival of innovation, technology and creativity. We can’t wait. No, seriously, we can’t, so to whet our appetites for what’s to come, we’ve asked some of the key speakers the same question: What their single top prediction for 2016 was.  Continue reading this article…

One pack, 50 possibilities. Confused? Read on…

January 2016, by moocrew | 3 Comments – latest by Jenny Alltimes

Printfinity (yes, we made up a word) is our unique technology that allows you to print up to 50 different designs in each pack of business cards meaning you can present yourself in a different way every time. Here are some ways Printfinity can help you. Continue reading this article…

Customer Spotlight: Tangram Studio loves our Gold Foil

January 2016, by moocrew | 2 Comments – latest by david

We love it when you share experiences of creating your business cards with us. That’s exactly what Hanneke de Wit, founder of Dutch creative agency Tangram Studio did. We liked the use of our new gold foil finish so much, we decided to share it with you too. Over to you Hanneke! Continue reading this article…

TED Talk in two minutes: How to Find The Work You Love

January 2016, by moocrew | 10 Comments – latest by faith

We know you love TED talks, but don’t always have the time. So you don’t miss out on learning something new, here’s our two-minute lowdown.

“How to Find The Work You Love” by Scott Dinsmore. Continue reading this article…

Send Someone a High Five (on a Postcard) This Year

December 2015, by moocrew | 1 Comment – latest by Andrea Jones

Do you know someone who’s starting a new business and want to cheer them on? Or perhaps you need a reminder about why you put in the extra hours doing what you do? Whatever the reason and whoever it’s for, there’s a lot to be said about a little motivation…. Continue reading this article…

New Year: New Habits

December 2015, by moocrew | Add a comment

Here at MOO HQ we believe in the act of sharing, whether it’s your last Reese’s Peanut Butter Cup or your immaculately crafted business cards… So, in the interest of practicing what we preach and sharing the love, we’ve done some research on habits for you to get 2016 of to a flying start. Put your feet up and let us take you through the best books, articles, podcasts and infographics on the humble, yet powerful habit.

Continue reading this article…

The Packaging Inserts That Deliver Delight

December 2015, by moocrew | 1 Comment – latest by Susan M

There’s nothing quite like the feeling of getting post, not the bills and supermarket catalogues kind, we mean the brown paper packages tied up with strings or perfect boxes filled with never-ending tissue paper and personalised notes. Whether it’s an unexpected gift, or even a regular subscription, there’s always a little buzz of excitement and anticipation when you realise it’s for you. Continue reading this article…

The Basics Every New Photographer Needs To Know

December 2015, by moocrew | 1 Comment – latest by Prue Aja

Street photography with Leica, Sam Mellish

As a professional freelance photographer, I have been able to turn my hobby into a career working with some of the most exciting global sports brands as well as shooting A-list celebrities. While I’m always learning, here are my tips if you’re just starting out.

1. Are you ready for it?

The first rule, and I’m going to be blunt, is to always be really honest with yourself and seriously think about whether your work cuts the mustard. Go out and research the market, pick up your favourite magazine and compare your images to those published. If you’re truly confident your photography is on par with the competition, you’re one step …Continue reading this article…

5 Thank You Cards You Need To Send Now

December 2015, by moocrew | 2 Comments – latest by moocrew

Running a small business is a bit like riding a rollercoaster, there’s always an exciting start, plenty of twists and turns and that weird mix of laughing, screaming and maybe crying. Finally, you stumble off and take a few moments to rebalance yourself before you’re looking for the next ride to jump on. Before we start another white-knuckle year, ask yourself, who helped you mop up the blood, sweat and tears from your 2015 ride? Who got off the sidelines and joined you centre court? Who got in the driving seat when you were too tired to drive? Continue reading this article…

Win Everything You Need to Build Your Online Presence

December 2015, by moocrew | 9 Comments – latest by Mike Jones

As you countdown to partying it up, why not get 2016 off to a winning start by entering our holiday sweepstakes! Continue reading this article…

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