We asked and you answered. We ran a customer survey to find out what you’re using from MOO and why. And we got some great results.
Firstly, thank you to everyone who completed our survey (a huge 90% of everyone we asked answered!). We’re always grateful for all the ways you show your support – from rave reviews to opening our emails.
Now, the nitty gritty. From maximum marketing impact and stand out branding – this is how you MOO it.
Top of your marketing agenda are branding, promotions and networking. But to surprise and delight your customers and clients came in a close fourth, proving that you like to think outside the box. We know you’ve used Business Cards for branded jewellery backs and MiniCards for swing tags. The possibilities are endless!
61% of you said MOO’s high quality reflects well on your business and 21% said they choose MOO for innovative product options, with consistency sitting in third place. We asked you a few questions and 90% of you agreed:
My MOO purchases make my brand feel more credible
It looks like we’re helping you to nail that all important first impression. In fact, 63% of you said you keep a piece of promotional print when you like the design and quality.
High-quality handouts like Business Cards and Flyers are a mark of a quality business. Because we don’t cut corners and neither do you.
What do you love most from MOO? A whopping 94% of you said Flyers, Postcards and Business Cards were important to your marketing mix. In fact, you ordered over nearly a million of them this year. Print truly isn’t dead – these business essentials are still flying off our printers to support your digital marketing.
Flyers, Postcards and Business Cards are top priority for your marketing and networking.
We know you love Flyers, Postcards and Business Cards, but what are you using your print for? Nearly 70% of you said to drive potential customers to your site or online store. And it seems to be working too, a third of you saw an increase in traffic of up to 30%.
Some of you even said that MOO products have a positive impact on your businesses profits and helped you win clients or new business. Now that’s pretty impressive stuff.
You’re using print marketing to help you drive sales and win new business.
We know that first impressions count. And there’s no surprises here – 60% of you said that special finishes helped you and your brand make more of an impact. Let’s break it down.
Memorable print with unique finishes helps your brand stand out.
There’s no denying, MOO + you is a winning combination. Don’t forget to show us your winning creations on social using #hashtagmoo – we love to see it.