It’s all about Instagram

October 2014, by emma | 3 Comments – latest by Sara

Over the past few weeks we’ve teamed up with some of our favourite Instagram artists to celebrate the launch of MOO’s brand new Square Business Cards. With the option to upload a different Instagram image to every one of these beauties, what better way to kick things off?

Here we round off our #ShareSquares guest series with a look at Tom, Ida and Mara’s tips for managing your Instagram, building a following, and the benefits of joining one of the world’s most popular social networks.

Instagram appeal

From its humble beginnings in 2010, Instagram’s growth has been phenomenal. As of March this year, its 200 million+ active users were uploading 600 million photos …Continue reading this article…

Is it a bird? Is it a plane? No… it’s Superman’s Business Card!

October 2014, by emma | 4 Comments – latest by febbieta


With the launch of MOO’s Square Business Cards we’ve been thinking a lot about double lives lately. Fun and original, we think our lovely new Squares are perfect for promoting that ‘other’ side to you, whether it’s your creative passion, your evening business or your superhero alter ego…

Speaking of superheroes, there might have been a rumour flying around that a certain Man of Steel has already put in his order for Square Business Cards. And they’re a little different from the cards created by a Mr Clark Kent of the Daily Planet.

OK, so maybe Superman hasn’t actually ordered any cards from us (perhaps one day!) but our design team have had plenty …Continue reading this article…

Meet Mara – our third Instagram guest artist

September 2014, by emma | Add a comment

If you’ve been following us on Instagram, you’ll be familiar with the work of Mara Goes, our latest #ShareSquares guest artist. MOO Crew member by day, app designer by night, Mara’s been helping us to celebrate the launch of Square Business Cards with her fun and quirky take on all things box-like.

It’s fair to say we’re a little addicted to Mara’s Giddyfingers icons, and we’re not the only ones. With almost 15,000 Instagram followers, her original Giddyology art is making serious waves in the photo-loving community.

We caught up with Mara to find out more about her passion for icons, Instagram and irritatingly cute Japanese dogs…

Hi Mara! So, first things first, …Continue reading this article…

MOO + Poppin #knollitall Winner!

September 2014, by Cheryl | Add a comment

When we announced our recent #knollitall competition, we had no idea what an organized bunch you were! We’ve been inundated with examples of you sorting through your stuff and just generally knolling your hearts out.

While we’re sure you all had loads of fun making your desks and cosmetics drawers ‘just so’ for our #knollitall competition, there can only be one lucky winner of the squarest prizes on offer. It was a hard decision but in the end we came down to…

Andrea W!

Her simple yet varied knoll was not only balanced in its frame, but the pastels and clever …Continue reading this article…

Meet Ida Skivenes – Our second #sharesquares guest artist

September 2014, by Jon | Add a comment

Say hello to Ida Skivenes. She’s a Norwegian-born food artist, photographer and author of the book Eat your Art Out living in Berlin. She’s also behind @Idafrosk, her Instagram account where she posts images of her food-based art to her 200,000 plus followers. So being total foodies here at MOO, we naturally asked her to be our latest #sharesquares guest Instagram artist.

We caught up with Ida recently to find out what inspires her creations and how her love of Instagram has helped her career.

How would you best describe your job?

I’m a full-time food artist and photographer. I make creative food-based art for …Continue reading this article…

MOO + SCOPE’s Instagram Art Competition

September 2014, by Cheryl | 20 Comments – latest by Catherine Berendsohn

Who is the squarest of them all? Any creative can tell you, sometimes having to work inside a box can bring out your most creative ideas. So we’ve teamed up with the SCOPE Art Show to see what kind of fun, fresh, inspiring and innovative things you can do within one shape: the square!

This Instagram art competition will give one artist the chance to see their artwork exhibited at SCOPE Miami Beach 2014, one of the most prestigious art shows among Art Basel’s international offering in December. Teaming up with SCOPE Art Show, MOO will host an installation called ‘Creativity Squared,’ featuring the works of nine renowned and up and coming artists. …Continue reading this article…

A sneak peek behind the scenes of MOO’s makeover

September 2014, by emma | 9 Comments – latest by Damien Ellis

You’ll no doubt have noticed a few changes around the place lately. As Richard, our CEO, will tell you, we’ve been busy bees over the past year refreshing our brand to reflect how MOO has grown and where we are today.

But don’t worry, despite the odd nip and tuck here and there, we’re still the same MOO underneath – some things will never change. As our Design Director, Anup, explains, it’s all about staying fresh and up-to-date, “We’re eight years old now and design changes in that timeframe. Naturally, being the creative folk that we are, we couldn’t help but tweak our look and feel to best represent what we so firmly believe in – that design works …Continue reading this article…

Luxe at London Fashion Week

September 2014, by Karen | 2 Comments – latest by Personal Fashion Shopper London

London Fashion Week isn’t just all stylish people and cool parties. This industry-based event, which just wrapped this week in the capital, is part of a worldwide fashion month that also goes to New York, Milan and Paris. During this five-day event, London hosts more than 50 catwalk shows, 15 presentations, plus over 120 UK and international designers exhibit. Who said fashion was glamorous?

So how do emerging designers get noticed during London Fashion Week when they’re just one brand out of many? MOO spoke to two sustainable, eco-friendly brands about how they turned to Luxe products to convey their brand’s quality and individuality and how it helped get the attention …Continue reading this article…

A Q+A Denise Fiedler, designer of ‘Fashion Math’

September 2014, by Ashley | 4 Comments – latest by maria carluccio

September has always felt like the most fashionable time of the year – between international fashion weeks and beautiful Fall/Winter collections, it’s hard not to get into the style spirit. That’s why we thought Denise Fiedler’s fashion-centric collages made a timely design series for this month’s Luxe Project. Her work ‘Fashion Math’ features the numbers from vintage math flash cards posing as buckles, bows and collars atop feminine wardrobe staples – with a light heartedness that Denise says she finds ‘symbolic of what fashion does for us.’

Denise used paper collage to design Square and Classic Business Cards, Notecards, and Letterhead – with proceeds donated to Creative Growth, a nonprofit visual arts center in California. We chatted with the …Continue reading this article…

A note from our CEO on MOO’s makeover

September 2014, by emma | 61 Comments – latest by pdsa pet insurance

Hello all.

Allow me to introduce myself, I’m Richard, the founder of MOO.

September 2014 marks our eighth birthday. Eight!

Back in 2006 we were just nine people, based out of a tiny warehouse in East London. MOO’s early success was so rapid that the entire team had to down tools to help pack customer orders – we even had to bring our friends along to help (bribed with pizza). Thankfully there’s less of that nowadays, pizza is very carb-heavy.

Whilst MOO continues to enjoy great popularity, a lot of other things have changed. We’ve expanded internationally, added new products and our focus has shifted more towards helping businesses of all sizes look great. I’m immensely proud of the people who have worked here …Continue reading this article…

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