MOO Recommends: San Francisco Design Week

June 2015, by david | Add a comment

The 10th anniversary of San Francisco Design Week kicks off June 4! Over 20,000 Bay Area professionals will be hitting Golden Gate City and calling it home as they navigate their way around some of the 100+ events which include design tutorials, talks, tours, exhibitions, and events in every discipline – architecture, tech, illustration, branding, graphic, fashion, and more.

Grab your, city maps and Travel Cards, here are the five events that we can’t wait to explore…

 

5 Things You Need to Know About Designing for Web (with Adobe)

June 5th – 10:30am – 1:30pm

Shifting from print to web design, is more than swapping a pencil for a mouse. Join Adobe Certified Trainer Brian Wood (REI, Adobe, Nordstrom, Starbucks, HP) for an in-depth workshop that …Continue reading this article…

The School of Life Conference: ‘Business Wise’

June 2015, by Jonathon | Add a comment

 

This Thursday, the wonderful School of Life are set to host a day of fittingly pedagogic talks, focusing on the way in which businesses engage with the new wave of consumers and staff who demand more meaningful businesses practices.

With a classroom full of expert speakers, the day is set to allow participants to learn syllabuses full of stuff from delegates of brands including LinkedIn, Abel & Cole, D&AD, Net-A-Porter to name but a few.

Kicking off the day will be Alain de Botton, founder of The School of Life, who’s discussing the role of philosophy within modern business. If you’ve ever had a look through their website, you’ll undoubtedly be inspired by the …Continue reading this article…

Boxpark’s Roger Wade on the Changing Face of Retail and Forming a Solid Brand

June 2015, by Jonathon | Add a comment

Think of industrial shipping containers and you’ll probably picture gruff men in hardhats beside the water lifting girders, or perhaps a fleet of cranes all packing bubble wrap into metal boxes in unison… something like that. When Roger Wade thought of industrial containers, however, his first thought was something like “let’s create a shopping mall out of these things.” Can’t say it’s obvious, but there’s no doubt that it’s worked.

Having ironed out the creases in his vision after selling Boxfresh in 2005, Roger opened Boxpark – a shopping mall in the heart of east London comprised of 60 containers, committed to highlighting independent brands.

With a wardrobe full of experience, we grabbed Roger to discuss the changing face of retail, his view for the future and how to ensure your brand doesn’t come across as sew-sew.

 

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Rule the News: Max Tatton-Brown Talks PR

June 2015, by Jonathon | Add a comment

So, you’ve come up with the best idea the world has ever seen and you’re sitting in a basement surrounded by boxes of fireproof contact lenses wondering how on earth you’re going to shift them all. By this point, you should probably have already asked how you’re going to get people to see them, write about them, buy them, as well as everything else in between. But it can all get a bit daunting.

With enough advice out there to put you into a literature induced coma, we thought it might be good to get someone in the know to go through the basics. I managed to pin down Max Tatton-Brown, one of PRWeek’s 30 under 30, for a chat to figure out how small businesses should be approaching the press game.

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MOO x Ace Hotel Present Miho Hatori’s ‘New Optimism’

June 2015, by Jonathon | Add a comment

A few weeks back MOO teamed up with Ace Hotel to put together an event with conceptual artist Miho Hatori (of Gorillaz and Beastie Boys fame), releasing a set of seven art cards, designed by Hatori and printed by MOO.

Miho and her creative crew delivered a performance called ‘New Optimism’ at the event, which may offer some form of explanation for the sportswear and megaphone, to go alongside her printed art cards.

We exchanged a handful of words with the enigmatic lady:

You mention 4 leafed clovers… What’s the luckiest thing to ever happen to you?

It’s so private and precious, I can’t tell in the public.

What are you most optimistic about right now?

My …Continue reading this article…

Drawing Inspiration: A Design Discussion with Emma Cook

May 2015, by Jonathon | Add a comment

South Africa. What’s the first thing you think of? After asking a few people within prodding distance, we’ve managed to come up with: Penguins, beaches, the pointy bit of Africa, Nelson Mandela… and Lethal Weapon 2. The breath-taking natural beauty of its vistas would serve as inspiration for even the most creatively sapped soul.

Cue Emma Cook, a graphic designer from Cape Town. Her personal and collaborative work (by way of her creative collective Alexander’s Band) has been turning heads from Johannesburg to Jakarta. With an interest in Illustrator and a delight for documentaries, she’s not afraid to get stuck into the organisational things to help both her pals, and her city, stand out.

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Event Review: Lost Lectures London

May 2015, by Jonathon | Add a comment

London was typically wet and windy last week, but it all rather added to the mysterious nature of an outing to Lost Lectures latest event, ‘Lost on Trial’, held at the secretive location of Hornsley Town Hall, in London’s Crouch End.

 

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How To Create A Stand Out Campaign

May 2015, by david | 1 Comment – latest by Hayley Willmott

In a crowded marketplace it’s essential that your business stands out from a very crowded marketplace. We’ve heard this all before right? And while it’s an undeniable fact of business and advice one should follow, what would the concept of ‘standing out’ actually look like? Well that was the brief our creative team received when preparing our latest advertising campaign.

We spoke to Jack Newman, one of MOO’s Lead Graphic Designers and asked him to share a little insight about working on the campaign and the process of creating designs that aren’t afraid of being different.

 

What do you do at MOO?
I work in the creative team and look after a small team of designers, art-workers …Continue reading this article…

Want to be a Personal Stylist? Read this…

May 2015, by Jonathon | Add a comment

We hear that looking good all the time can take a load of hard work so imagine building a career out of making others look good all the time. Well that’s what Hollywood’s premiere Personal Stylist, entrepreneur and Co-Founder of School of Style Lauren Messiah has done.

After many, many, many… outfit changes and as many mirror checks, we went to meet Lauren herself. We asked her about how she’s made it, got some tips for budding stylists and even got her to show us what’s inside her toolkit.

And let us tell you, it’s much more than safety pins and scissors…

How did you start out in this business?

I feel like …Continue reading this article…

#FontFight

May 2015, by Cheryl | 2 Comments – latest by Priscilla

The MOO Typeface-off is back! Our creative team picked our 2015 contenders to face the champions of 2014.

Pundits are calling it the “font fight of the century”! Who will win? You decide! Vote now – pick and click below to back a winner with a tweet.

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