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Sweet idea for a promotion

19th March 2010 by Denise

It’s a bit of a MOO community ideas-fest of late. Hot on the heels of the MOO Ideas book (easy to view online!) comes another sweet idea from Robyn Pollman. A talented children’s photographer, Robyn is also the brains behind the brilliant blog, Paperie Boutique. It features ideas, tips, tricks and even MOO templates for commercial photographers, focussing on ways to package client work or market your business.

As you’d expect from someone who writes about this kind of thing, Robyn’s most recent piece of self promotion is something really worth sharing!

Working with the co-ordinators of two different photography workshops – Nichole Van Photography and The Savvy Sisterhood Workshop – Robyn has devised these little packs to promote her blog and her business. Each pack will get tucked inside the goodie bags given to all workshop attendees.

As her photography business is called ‘Buttons and Bows Photography‘ she took inspiration from this fantastic little tutorial on creating ‘button candy’. But, realising the task in hand was about to get messy – not to mention time consuming – she decided instead to make life a little easier and buy ready made candy buttons from The Rosemary Company.

After a bit of online hunting time, she found small bags to contain the buttons, and all that was left, was adding the final touches. As someone with a strong brand and style, she already had a design to work from and so she created MiniCards with a custom upload for the front and the back.

We think the result is wonderful! Professional packs, cost effective, remarkable and fun. What more could you want from a piece of self promotion?

Comments (3)

  1. Kirsty:

    Love your idea using the cards, I am using one set of my mini cards as business cards I love they are not over the top and another set as packaging and gift labels and have received lovely comments love your button packaging x x x

  2. Janine:

    What a sweet design! I love the simplicity of the card too. Great job!

  3. Tania:

    What a great idea and I love the little silver studs used to attach the candy to the cards.

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