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What’s the Buzz?

17th February 2010 by Simon G

Google Buzz

The web is full of social networks. Facebook, Flickr, Twitter, Bebo, LinkedIn, XING, and now… Google Buzz.

Google launched their own foray into the world of social networking last week (somewhat a little later than it’s search rival Yahoo!) with what seems like little concern for privacy, but aptly a lot of Buzz.

There are reports across the web (from some major news sources) of ‘privacy violations‘ and multiple admissions from the search engine giant that they had made some mistakes with the initial release. The Office of the Privacy Commissioner in Canada and the Federal Trade Comission (FTC) in America are both said to be investigating Google Buzz after complaints from privacy watchdogs.

It seems to have become very serious, very quickly.

Through the whole debate around online privacy that is about to take hold of the media as a result of this product launch, we should however remember that Buzz is just the latest in a long line of product releases from “the Big G” – some controversial, some sure successes, and some that don’t quite know what they are… yet.

Take a look at the Google Product Timeline below, created by taking the details from Google’s Timeline page, and using the text-to-image tool, Wordle.

Google Product Timeline

You can see how other people have used Wordle over in this Wordle Flickr Group, and how some very creative people have used it for creating their unique Wordle designs for their MOO Business Cards.

Comments (2)

  1. Marty:

    This all seems like an over-reaction. When you turn Buzz on for the first time it gives you several opportunities to opt out, select who is and is not in your circle, etc. I think Facebook has done stuff that is much worse and people don’t flip out like this. People need to pay attention before clicking ‘ok’

  2. Simon G:

    @Marty – I don’t think you’re alone with that opinion… the only difference may be that Facebook gave some level of warning or introduction to their various privacy changes along the way (all of which gained media exposure). Google’s first iteration of Buzz, however, seemed to jump straight in to building your “new social network” with little explanation around the impact this may have to your GMail privacy settings. It will be interesting to see where this goes…. Thanks for the comment!

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