There’s more to packaging than meets the eye. A its most basic level it simply has to protect its precious cargo, but with a bit of thought – and not much expense – your packaging can work much harder for both you, and your customers.
Without much work your packaging could:
• make a statement about you and the way you work
• have a second life – saved and re-used as storage
• promote your store and your work – which could mean more sales
and best of all
• create a sense of excitement and anticipation on arrival. (Which could also mean more sales!)
Who doesn’t want their customer to be overjoyed at receiving something they’ve made? You’ve put a lot of work into …Continue reading this article…
It’s that time of year again – the time when lots of shops reduce the pricing on calendars left unsold after the Christmas rush. Not only that, but you didn’t get one for Christmas, and all that’s left are things like ‘Road signs of Europe’ or ‘Hard-hats we’ve loved and lost’, or something equally uninspiring.
The great people at PhotoJojo have just shared a much better idea, by one of their readers, Sandy Weisz. It’s a perpetual wall calendar, made with your own photos!
Nice, isn’t it? Also works as great motivation to get out there and start taking more photos – as you need at least one photo each, of the numbers 1 through 31, and a …Continue reading this article…
Well, we’re a little late with the new year greetings, but… Happy new year anyway! We hope you had a fun festive season and that being back in the office is bearable. Thanks to those on Twitter who kept us company on Christmas Eve – there’s nothing like a bit of solidarity to cheer up a mini-Christmas-MOO Crew!
For those too cold to get their brains working, or anyone still stuck in a post xmas fug, I thought I would share this idea for a nice little memory game, made with Business Cards. You don’t have to make one right now, but it’s so quick and easy you could save it for the next time you feel like …Continue reading this article…