An introduction to #MOOTypeWeek from Design Director, Anup

28th April 2014 by Cheryl

I find typography fascinating and I’m not alone. In our office, debates rage daily amongst the designers and writers about stems, serifs, kerning and tracking. The world (of fonts) is our oyster – from simple letterpress blocks or fanciful pen and ink calligraphy to using photographs of household items for letters and of course, there’s the ever-evolving digital font library we have to plunder.

Just last week, there was a feisty debate between Anna, our Head of Graphics and the team over whether the perfect slab serif was Rockwell or Clarendon.

This energy and excitement I’ve felt and witnessed on countless occasions around typography has led us to dedicate a week entirely to the opinion-dividing art of type. So, no matter whether this is the first time you’ve ever even heard the word typography or you’re a designer with several fonts to your name, we’ve got a host of fantastic Type Week events to whet everyone’s written-word whistle.

Get ready for top type tips, font battles, hot social debates and close ups on the incredible work of some truly talented MOO customers – and that’s just for starters. Check out the blog daily for a fresh hit of inspiration and fun and say – “What the font?”

Let us know your favourite font or what you think about Type Week? Want to have your say? Get involved in the conversation – #MOOTypeWeek.

Comments (1)

  1. Emily:

    I’m a creative director and entrepreneur. I’ve loved TYPE and PAPER and FABRIC and COLOR etc. my whole life. My mom was an art teacher so this was very natural for me.
    Back in the day it was called “commercial art”. I’m enjoying your blog.

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