Branding Week – it’s been a blast

23rd March 2014 by Cheryl

When we first put our heads together and decided we wanted to spend a whole week talking about branding with the MOO community, we had a sneaky suspicion that we’d be blown away by your brands… And we weren’t wrong! We had a real blast sharing some of our favourite examples of brilliantly branded MOO customers, and you wowed us with your tips in return.

The highlight for us was chatting with you about your what makes your brand tick and why it’s an important part of growing a business:

Well said, guys! It’s great to hear that your own values are the building blocks for your brand – after all, you’ve got to believe in your business and what you’re trying to achieve. We love the way you describe your brand values:

As well as seeing some unique identities for brands:

We were also lucky enough to be invited over to TechHub at the Google Campus in London, just around the corner from our London HQ. Jamie (our Community Manager) and Cat (our Brand Manager) gave a short talk on brand building and how to effectively communicate your brand to your customers. It was a pleasure to be sharing the stage with Simon from KidRated London, who shared his tips for creating great branded content. You can catch up on some of the top tips we shared on YouTube, and here’s a little preview of our live tweets at the event:

To round up the week, we asked to see some of your brands in action, across print, web, social and more! We’ve rounded your pictures up and popped them on a Branding Week Pinterest board, here are a few of our favourites to whet your appetite:

We loved this example of clever branding by Trustev – at first glance, ‘being all about the dolla’ might seem a bit anti-brand! But when your business is all about safeguarding clients from online fraud, and protecting their money, it’s actually rather clever – nice work!

And of course we fell in love with this brand too – the girls behind Watch This Space are copywriters and social media geeks, so what’s not to love?

Phew! Well there’s just a little snapshot of Branding Week, we want to say a big thank-you to everyone who shared their brands, tips and stories with us. Keep your eyes peeled for more fun weeks of conversations and tips. If you’ve got a suggestion of what you’d like to talk about with the MOO community, let us know in the comments below and we’ll put it to the drawing board.

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