The Luxe Project so far…

3rd October 2013 by Jamie

Last year we started The Luxe Project – a platform where we could champion new and exciting designers, while also raising money for charity every month. We love the wonderfully varied ways our chosen designers have expressed their vision on Luxe paper, as well as raising funds for so many great causes.

And in case you missed any, here’s a little round up of some of our most popular packs!


Everyday I'm Hustling

This set was designed by Ariana Orland, Creative Director of Zynga Global Brand and a hand -printed letterpress poster maker. “They’re simple meditations” Arianna tells us, “to remind us all to keep being awesome.” She donated her proceeds to the VH1 Save the Music Foundation.

Love Letters and HOW Clever

HOW Clever: How may I help you?

Love letters? Enjoy questions? Then these weird and wonderful set of Luxe cards are your cup of tea! Made respectively by design publisher HOW and bi-monthly magazine Print, these cards speak (loudly!) for themselves! The charity in June 2013 was Chicago based creative enterprise EPIC.

Greetings and Salutations

Kid Yeah! Salutations

Crafty graphic designer Kid Yeah (alter ego of Sebastian Esche) is a firm MOO favourite with his irreverent and witty ways of saying hello – which after all, is the whole point of a meeting and greeting, isn’t it? The bold black and white works particularly well on the textured paper too. Kid Yeah donated the net proceeds went to Scope.

Dropped Ink

Dropped Ink

This one, we’re proud to say, was the brainchild of the MOO design team, who kept it simple – they dropped coloured ink into water and photographed it at lightning speed to created a pillowy, artistic design that looks spectacular. In January 2013 we gave the net proceeds to Cancer Research.

Here’s looking at Euclid

Helen Friel: Here's Looking at Euclid

These geometric designs by London based paper engineer Helen Friel are bright, bold and brilliantly striking. Helen’s inspiration? A modern interpretation of Oliver Byrne’s 1847 version of Euclid’s Elements. And the charity of choice for October 2012 was the always wonderful Battersea Dogs and Cats Home.

Want to support a charity and make some beautiful cards? Check out this month’s Luxe Project design, Stage Set, by designer and artist Marian Banjtes. Marian is an internationally renowned designer, artist and writer, whose collection for The Luxe Project was born from wanting to create a very unique type of business card – much like an empty stage, right before the performance. She uses handcrafting to create a huge range of memorable, delicate designs, and a blank space for creating your own information on the back.

Marian's brand new Luxe design

Post a comment

we won't publish your email, or spam you

Please keep comments on-topic and be nice to people. We don't like moderating, but inflammatory, or otherwise inappropriate comments will be deleted. Repeat offenders sent to the MOO dungeons.

New to MOO?

We help our customers print things like Business Cards, MiniCards, and Letterheads, making it easy for them to share information about themselves or their business in the real world.

Keep in touch …

Don't miss out on special offers and discounts that we share with our subscribers!

Sign up to the newsletter

We love being social…

Refer friends and earn money

We know that lots of you are great ambassadors for MOO and so we've been thinking of a way to say thank you. Which is why you can now actually earn money off your next order when you refer friends to MOO.

Find out more

Join the MOO Affiliate Program

If you can do us a favour, we'll do one for you in return. Sign up as an affiliate and you could earn up to £5, $8, or €6 for every new customer you send our way.

Sign up now