Facebook Cards

5th January 2012 by

At MOO we love big images: the bigger the image, the better the print. And the more interesting the image, the better the impression it makes when you first hand your card over to anyone you meet.

So, when we first heard Facebook were redesigning their profile page to include large format photography, it was pretty clear to us that this would look great on a business card. Then, when we saw the final Timeline design with the profile photo poking up over the large image we knew this was a product that we simply had to create!

If you’ve been living in a hole for the past few months you might be wondering what a Facebook Timeline is. Go take a look at your Facebook profile. Not your News Feed, but your actual profile. It’s OK, I’ll wait. If you’d like, you can look at mine instead (I just hope I’ve got the privacy settings right!): Woah! Did you see it? Uh huh, one massive long history of you! How cool is that? Beautiful images, life events and right at the top – one massive headline image – Facebook calls this a Cover Photo.

Working closely with the Facebook Timeline team, we translated their Cover Photo concept to our Business Card format by mirroring the fonts, layout and iconography of the Timeline. See image above for how your Cover Photos translate to Facebook Cards.

Each pack will contain all your Cover Photos and each card will show your name, company or college, where you live as well as your Facebook URL, phone number and e-mail address. Also on the back of the card is space for you to add your own quotation or sentence about yourself. By default we pull in the first quote we find in your Favourite Quotations field but you can edit this to say whatever you like. Mine says “For my part I travel not to go anywhere, but to go. I travel for travel’s sake. The great affair is to move.” – Robert Lewis Stevenson.

Once we had the design set, we worked hard to make the build flow for these cards as simple as possible. By using the Facebook API we can prefill pretty much every detail I mentioned above. All you have to do is click Next, Next, Next. It couldn’t be any easier!

To prove it, here’s a video of me making them to show you just how easy it is:

To make your own Facebook cards just go to your http://www.facebook.com/yourfacebookusername/info (replacing yourfacebookusername with your facebook username!) and hover over the little Business Card in your Contact Info. Make sure you’ve got a Timeline profile though!

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