The MOO Blog

Hello, Etsy

27th September 2011 by Melissa

When our friends at Etsy asked if we’d help to get people networking at their first ever summit on small business and sustainability in Berlin, it was a no brainer. Of course we’d like to!

Hello Etsy was held on 17-18 September, and had an aim to be a “hands-on gathering for small business owners who want to connect with their peers, learn the skills to find success and independence, and be part of the movement to build human-scale economies.” What that translated into was two days of talks, ideas, and introductions in an amazing electrical plant turned techno club turned event space, E-Werk.

MOO got involved by providing specially branded Hello Etsy MOO Business Cards to ensure that people could easily stay in touch. All throughout the weekend people were exchanging cards, eager to see what the other had created, and learn about each other’s work and projects.

To help break the ice, we created a fun Networking Card game, where attendees exchanged stickers based on their area of expertise, with the aim to meet and collect stickers from people in six different fields. A big congrats to Anke Humpert, who was the first to complete her card, and Sabrina Koops, whose name was pulled in the draw of all completed cards – they both won €200 to spend on MOO.COM.

We also brought Postcards so that attendees could send a friend a greeting (or a drawing in some instances) from Berlin, complete with stickers for decoration. Thanks to Etsy for sending off the cards, and for planning such a successful summit.

Some of the highlights of the summit itself included Douglas Rushkoff’s “Program or Be Programmed” talk, which sent Twitter ablaze with tweets about people’s minds being blown (in a good way), 22-year old MOO customer Fraser Doherty of SuperJam’s sweet story of launching a jam business now sold in 2,000 stores worldwide, all based on his gran’s recipe, and Burda’s stand where MOO Business Cards were put to a use in a way we’ve managed to never see before!

So that more people could be part of the experience, Etsy also ran five US satellite locations and many talks were Livestreamed. The videos are still available to view, so check them out for some tips and inspiration!

Read comments (3)

  1. Cathy J. Sizer:

    Simply stated, “I love moo” and my moo mini cards and stickers…thanks so much for being there and being affordable!!

  2. Melissa Rachel Black:

    Thanks for featuring my cards Moo! Hello Etsy was awesome, and you guys added a lot to it.

  3. Sumon Rahman:

    Really a great post with some true words. I’m not easily impressed but that impresses me.

    Thanks Indeed
    Sumon Rahman

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